Management Organizational Behavior- Apple - 2078 Words

If there is a survey about which business you believe is the most valuable and has most revolutionary influence on the society last ten years, it must be true that most of the people will choose Apple. From some professional evaluation about Apple, it describes Apple as an enterprise which has ability to take over the world one bite at a time and is already doing it. As of July 2011, Apple is the largest publicly traded company in the world by market capitalization with 357 retail stores in ten countries and 60,400 permanent full-time employees and 2,900 temporary full-time employees around the world. At the same time, its revenue and profit is more than Google and Microsoft combined, and its annual revenue is totaled $65 billion in 2010†¦show more content†¦In technological market, Apple is famous, as it cares more about the design of the products more than other companies. Apple encourages its employees actively share their opinions and inspires, which can create an explic it direction for employees’ assumptions, values and beliefs, and behavior. At the same time, this corporate culture allows employees communicate and cooperate easier, and their consensus can be reached easily. By stimulating creative inspires, Apple can collect a mass of inspires from its employees and select which one can be most suitable. Therefore, Apple always can create some unique products which are able to meet the desires and wants of the consumers. At the same time, Apple’s culture leads employees to believe Apple is better than all the others. Actually, it provides confidence to employees, which can stimulate employees’ creation and develop their opinions. Lastly, the most important one is the complete trust in Jobs who is the founder and the brain of Apple. According to the definition of organizational culture, it states that organizational culture can be represented by heroes, stories, slogans, symbols and ceremonies. In Apple, Steve Jobs himself is a hero and savior, as he revives Apple’s aging business model, innovates products which are beyond all expectations and builds successful strategic partnership with others. Also, what he does in Apple is the legendaryShow MoreRelatedThe Relationship Between Organizational Culture And Leadership Essay1423 Words   |  6 PagesRelationship Between Organizational Culture and Leadership Organizational culture is a set of rules and standards; it through its words, relationships and gestures to guide the behavior of its members, and the leadership is to predict the future, to cultivate the behavior of the followers. The relationship between these two concepts is helpful to improve or minimize the productivity of any company (Schein, 1985). 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